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  2. Modeling
  3. Modeling FAQs

Modeling FAQs

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  • Q. When should I use "Fixed Set"?
  • Q. How do I test and measure the success or performance of a model/lookalike segment?
  • Q. How do I validate a model?
  • Q. What is the best kind of feature space?
  • Q. Can I choose more than one seed segment to train a Model with?
  • Q. What are examples of a good/bad seed segments?
  • Q. Can I refer to the LAL model segment in the building of another segment ie. like a building block?
  • Q. Can I edit the lookalike segment properties once it has been created?
  • Q. Can I rename the segments I create from my model?
  • Q. What happens if I delete the seed segment the model was created from?
  • Q. Will I be able to use the segments for targeting in my ad server?
  • Q. What is the minimum segment size for the seed segment?
  • Q. How many segments will I need in my project to create a model?
  • Q. Why does it take up to 24 hours to create my model?
  • Q. Can I create a lookalike model using third-party data?
  • Q. What do the red dots mean on my lookalike graph?
  • Q. How are the models created?
  • Q. Is there an additional cost for activating lookalike segments?



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