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  1. Permutive
  2. Events

Events

About

  • Introduction to Events
  • Event Properties
  • Standard Collection Type
  • Events Collected on Web, AMP and FIA
  • Enable/Disable Collections

Web Collector

  • Pageview Event
  • Example of Customised Pageview Collection

Engagement Collector

  • Engagement Event

Ad Server Collectors

  • Extended Ad Server Collection
  • Ad Server Events

Prebid Collector

  • Prebid.js Data

Video Collectors

  • Brightcove Collection

Survey Collectors

  • BeOp Survey Collection

Subscription Collector

  • Piano Collection

Custom Collectors

  • Custom Events and Properties
  • Form Submission Event
  • Link Click Event
  • Generating Tracking Pixels and Off-Site Collections
  • Affiliate Link Collection

Enrichers

  • Location and ISP Enrichment with Maxmind
  • Natural Language Understanding with IBM Watson

Second-party Data

  • Importing Second-party Data
  • Taxonomy
  • Ingesting Second-party Data via LiveRamp

Third-party Data

  • Third-party Data Provider: Experian US
  • Third-party Data Provider: Eyeota
  • Third-party Data Provider: Bombora
  • LiveRamp Third-party Data
  • Third-party Data Providers Available

Events FAQs

  • Q. Why can't I see postal code information?
  • Q. Can I change a property type from a 'list of strings' to a 'string'?
  • Q. When is metadata missing or incorrect?
  • Q. When is metadata collected?
  • Q. What is metadata?
  • Q. How does Permutive find the client.referrer?

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