Routing Data Overview

Overview

Permutive Routing makes it easy to load all of your first-party event data from web and mobile into data warehouses like Google BigQuery.

This feature gives you full control of data ownership and access without having to maintain your own real-time data pipeline or manage data schema changes.

The migration and set-up guide below will walk you through how to set up your data warehouse and start streaming your user event data to it.

Google Big Query

You have the ability to route to the Big Query destination within the Permutive platform. Once routing has been set up, the events you have set up in your dashboard will be routed to your chosen destination in real-time.

Table overview

Each table in our routed data will correlate to a specific thing being collected. Below is an overview of the tables provided:

• Identities
• Pageview Events
• PageviewComplete Events
• FormSubmission Events
• LinkClick Events
• Segment Entry Events
• Segment Exit Events
• SlotClicked Events
• SlotViewed Events

Please note, all new events will be stored in their own tables as they are created.

Schema Examples