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An overview of the columns and terms within the Connections tab in the Permutive Audience Platform.
| Term | Definition |
| Cohort | The name of the cohort created. |
| Created | When the Advertiser created the cohort. |
| Targeting Value | The values used for targeting. |
| SSP | Supply-side platform where the deal was created in. |
| Buyer | Buyer seat that the deal ID was passed to. |
| Deal ID | ID of the deal created within your SSP. |
| Line Item ID | The ID of the line item created for the cohort (Google AdX only) |
| Proposal Name | The name of the proposal created for activation (Google AdX only) |
| Floor Price | Floor price associated with the Deal ID. |
Note: The same cohorts connected across multiple publishers will have different targeting keys.
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