How to locate a Targeting Key

In this article

The article explains where you can find the targeting key for a specific cohort.


Each Cohort targeted in your environment will have its own unique ID. This Cohort ID gets passed into Xandr as a key value and is then mapped to a deal ID. In order to create the deal ID, you will first need to find the respective targeting key.


  • You will need access to the Permutive Platform
  • You will need to have at least 1 Connection

Locate the Key

1. Log in to the Permutive Platform with your credentials 

2. Go to the Connections tab


3. Click on the relevant Advertiser that you want to create a deal ID with.

4. From there, you will be able to see all the cohorts that the advertiser created with you.


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