In this article
An overview of the first-party custom collection type Permutive offers, the Extended Ad Server collector.
The Extended Ad Server package collects the Slot Rendered Event, which fires
The Slot Rendered event contains the following default properties:
| Name | ID | Type | Required | Description |
| Advertiser ID | advertiser_id | Integer | Optional | Unique to campaign, found in DFP |
| Campaign ID | campaign_id | Integer | Optional | Unique to campaign, found in DFP |
| Creative ID | creative_id | Integer | Optional | Unique to the creative, found in DFP |
| Height | height | Integer | Optional | The height of the ad slot in pixels |
| Is empty | is_empty | Boolean | Optional | True of False, slot returned without the creative |
| Line Item ID | line_item_id | Integer | Optional | Unique to campaign, found in DFP |
| Service Name | service_name | String | Optional | Set to 'publisher_ads' if from DFP |
| Slot Ad Unit Path | slot.ad_unit_path | String | Optional | Unique to campaign, found in DFP |
| Slot Slot Element ID | slot.slot_element_id | String | Optional | Unique to campaign, found in DFP |
| Slot Targeting Keys | slot.targeting_keys | List of objects | Optional | Unique to campaign, found in DFP |
| Slot Targeting Keys Key | slot.targeting_keys.key | String | Optional | Unique to campaign, found in DFP |
| Slot Targeting Key Value | slot.targeting_keys.value | List of Strings | Optional | Unique to campaign, found in DFP |
| Height | height | Integer | Optional | Slot height |
| Width | width | Integer | Optional | Slot width |
This event can be used for retargeting by creating audiences of users who have been exposed to a certain campaign on your site.