In this article

Details of the location, methodology, verticals and taxonomy of Eyeota's third-party data.

Location

Eyeota is a global third-party data provider.

Methodology

Eyeota is a global audience data supplier with 1.5 billion unique user profiles worldwide, with over 6,000 segments.

It offers local audience data sourced from 30,000+ credible publisher partners worldwide across Europe, Asia-Pacific, Australia and the Americas.

Eyeota is a Trusted Partner - EDAA Accredited, ABC Audited, and IAB Certified

Verticals

• B2B
• Interest
• Intent
• Sociodemographic - Art/Design, Auto, Consumer, Education, Energy, Entertainment, Environmental, Fashion, Finance Bank, FMCG, Healthcare, Hospitality, Insurance, Legal, Manufacturing, Male Interest, Music, News, Other, Real Estate, Retail, Sports, Technology, Travel, Female Interest

Taxonomy

Here is a link to Eyeota's taxonomy.

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