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The DV360 (formerly called DBM) activation allows you to send any of your Permutive cohorts directly to DV360.

DBM Set-up

• Entity ID - To set up the integration you'll first need to contact your Google Account Manager and ask them to link our DMP account to your account, to do this you need to supply them with our customer ID, 405-835-3268.

Please then use your Partner ID to configure the integrations in the Permutive UI.

Tip:  You'll also need to ask your Google Account Manager which Product Type your DV360 account falls under. There are two options here:
- When you want to send segments to a Partner seat, choose INVITE_PARTNER
- When you want to send segments to an Advertiser seat, choose INVITE_ADVERTISER
It is possible that an Advertiser has an account of INVITE_PARTNER and vice versa, it is the type of the account that is relevant.

From here you can send cohorts directly into your DV360 account, where they will automatically appear in the UI in around 2 hours.
 

Note: The name you set for the cohort in the Permutive UI will be what the DV360 segment is called. The Permutive cohort code will also be visible via a field called 'integration code'. If you have any questions, please contact customer support by emailing support@permutive.com or chat to the Customer Operations Team via the LiveChat icon in the bottom right corner of your screen.