Engagement Event

In this article

We will cover the basics of the Pageview Engagement event.

Permutive collects default data and additional engagement data on every Pageview Engagement event. 

The Pageview Engagement event fires every 5 seconds, if the user has been actively engaged on the page in the last 5 seconds e.g. moving the mouse, clicking, scrolling.

On every Pageview Engagement event Permutive collects the extra following properties:

 Name  ID  Type  Required  Description
Completion completion Float  Optional The percentage of the page scrolled by the user since the last Pageview Engagement event fired. This is shown as a decimal.
Engaged Time engaged_time Integer  Optional This is always '5' as each Pageview Engagement event represents 5 seconds of active engagement.
Total Completion total_completion Float  Optional The total percentage of the page completed since the user first arrived. Shown as a decimal.
Total Engaged Time total_engaged_time Integer  Optional The total engaged time on the page completed since the user first arrived.
Tip: You can create segments of users based on their engaged time. See our example here.

We strongly recommend creating 'engagement' segments of users who have been actively engaged on your site. These can be combined with interest segments to generate highly valuable segments of users who are interested in a topic and highly engaged in their current session.

Pageview Engagement events can be disabled via the Web Integration.

If you have any questions, please contact customer support by emailing support@permutive.com or chat to the Customer Operations Team via the LiveChat icon in the bottom right corner of your screen.

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