Permutive offers Analytics reporting from your impression data in DFP and, where it can be collected, clicks.
If your project is collecting slot-level data from DFP then we can report back on:
- Number of impressions delivered
- Clicks (where tracked)
- CTR (where tracked)
These results can be broken out by any of the dimensions collected - including advertiser ID, creative ID, line item, targeting key, ad slot and, of course, segment.
If you'd like to enable this reporting please let us know!