Within the DFP console, you can create campaigns to target using any of your Permutive key values.
- Access to DFP for your organisation
- Permutive key values set up for the segments you want to target
In your DoubleClick for Publishers account:
- Select ‘Delivery’ from the top menu
- Select ‘My orders’ from the left-hand menu
- Select ‘New order’
- Scroll down to ‘Ad targeting’ and, inside the box, select ‘Key-values’ from the left-hand menu
- Type ‘permutive’ in the ‘Select a key’ box
- Type in your key values, separated by commas
Fill in all the other details for your campaign and save.