To optimise a campaigns performance it is possible to target users who are more engaged on a page.

A user who is active on the page - moving their mouse, clicking, scrolling - is engaged. Every 5 seconds Permutive pings out a 'Pageview Engagement' heartbeat if the user has performed one of the above actions in the last 5 seconds. So, if a user has had a 'Pageview Engagement' event, they have been actively engaged for at least 5s.

Use these docs to help create segments based on users engagement levels.

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